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Developing Hybrid Entrepreneurs

Welcome to Urgency Based Selling.

Create Urgency--Avoid Interest

 

Imagine you are facing a sales crisis – to survive, you must find a way to penetrate a mature, or even declining, market by overcoming an entrenched incumbent supplier of a very competitive product. What would you do? Andy Gole faced this exact crisis in the 1980’s.

 

To survive, he developed the core ideas of the Urgency Based Selling® system....More

 

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